Big stage for licences at the Spielwarenmesse 2019
- New feature: LicenseTalks at the Toy Business Forum
- Continued success: LIMA stand and LicensePreview
Licences have long been a firm feature of the Spielwarenmesse. From 30 January to 3 February 2019, they will be ubiquitous at the exhibition centre in Nuremberg – as products and as part of advertising and communication campaigns. The various offerings target different groups in the licensing industry who come to Nuremberg from all over the world to identify market changes and to discover innovations. The LicenseTalks are a new addition to the programme of events.
Experts in conversation
The expert panels are scheduled to take place at the Toy Business Forum in Hall 3A on the first three days of the fair. From 10.30 am to 11.30 am every day, specialists from the licensing industry will speak about current themes and unveil global trends. On Wednesday, leading voices from the International Licensing Industry Merchandisers’ Association (LIMA) will shed light on licensing basics and provide a market overview. A day later, the spotlight will fall on “Toys, Technology and Licensing” with Sam Ferguson, VP Global Licensing, Jazwares, among the speakers. Friday’s focus will be on “The Influence of Entertainment in the Toy Industry”, featuring Sebastian Seppelt (Senior Manager Licensing GSA, Nickelodeon/Viacom Consumer Products), Joachim Knoedler (Managing Director Central Europe, CPLG) and Werner Lenzner (Manager Licensing and Strategic Development, Simba Dickie Group). The LicenseTalks are supported by LIMA and the License Global Magazine. The full programme of events is available at: www.spielwarenmesse.de/en/licenses.